http://www.orble.com/the-profit-frog/ The Profit Frog en Fri, 13 Apr 2012 05:33:00 GMT Fri, 13 Apr 2012 05:33:00 GMT info@orble.com info@orble.com http://www.orble.com/harden-up-the-tshirt-that-said-it-all/ But While The Message Was Pertinent Should He Have Been Wearing It In Public? The other day I was in a hardware store, and I saw a bloke wearing a... http://www.orble.com/harden-up-the-tshirt-that-said-it-all/#comments http://www.orble.com/harden-up-the-tshirt-that-said-it-all/ Fri, 13 Apr 2012 05:33:00 GMT http://www.orble.com/lousy-spelling-lack-of-responsibility-and-an-atrocious-customer-service-error/ Headline from Herald Sun Newspaper Melbourne 4th April 2012: "Florist's Grave Error" Now, this is a story that perfectly highlights what I bang on about when it comes to customer... http://www.orble.com/lousy-spelling-lack-of-responsibility-and-an-atrocious-customer-service-error/#comments http://www.orble.com/lousy-spelling-lack-of-responsibility-and-an-atrocious-customer-service-error/ Wed, 04 Apr 2012 12:16:00 GMT http://www.orble.com/so-you-want-to-be-a-sheep-eh/ Sheep Marketing. What is it? For the Farmer Joes (and Joannes) it is all about lamb, mutton, and wool... As far as I am concerned, sheep marketing is "bleetingly" obvious... http://www.orble.com/so-you-want-to-be-a-sheep-eh/#comments http://www.orble.com/so-you-want-to-be-a-sheep-eh/ Sat, 31 Mar 2012 00:57:00 GMT http://www.orble.com/would-the-real-marketing-consultant-please-stand-forward/ Check out this chart on Marketing Tasks... I read an article the other day by a marketing consultant. To summarise her viewpoint, she said that SMEs should avoid marketers like... http://www.orble.com/would-the-real-marketing-consultant-please-stand-forward/#comments http://www.orble.com/would-the-real-marketing-consultant-please-stand-forward/ Thu, 29 Mar 2012 01:12:00 GMT http://www.orble.com/confessions-of-an-online-video-marketer/ "I know, it screams amateurish... but it's mine, I created it, and I had fun. Mistakes and all..." Click the link to My Youtube video Rather than script your videos... http://www.orble.com/confessions-of-an-online-video-marketer/#comments http://www.orble.com/confessions-of-an-online-video-marketer/ Sun, 04 Mar 2012 10:23:00 GMT http://www.orble.com/opportunities-violins-and-the-biggest-loser/ You Might Think They Have Nothing In Common... But I do. While I cannot empathise enough with the contestants on TV's most popular weight loss show and truly feel their... http://www.orble.com/opportunities-violins-and-the-biggest-loser/#comments http://www.orble.com/opportunities-violins-and-the-biggest-loser/ Thu, 01 Mar 2012 05:32:00 GMT http://www.orble.com/save-yourself-time-and-effort-doing-these-things/ Here are some tips on how to save yourself some time, effort and stress... and possibly even save yourself some money along the way. 1. Own up - 'fess up... http://www.orble.com/save-yourself-time-and-effort-doing-these-things/#comments http://www.orble.com/save-yourself-time-and-effort-doing-these-things/ Sat, 18 Feb 2012 03:37:00 GMT http://www.orble.com/why-you-dont-need-to-be-a-business-lemming/ Small Businesses, In Particular, Retailers Collapsing Under Current Market Pressure. "ARA executive director Russell Zimmerman says he's seen more closures and administrations over the past 12 months than he's seen... http://www.orble.com/why-you-dont-need-to-be-a-business-lemming/#comments http://www.orble.com/why-you-dont-need-to-be-a-business-lemming/ Wed, 08 Feb 2012 07:05:00 GMT http://www.orble.com/how-to-spot-a-good-marketing-opportunity/ Miss It And Your Competitor Might Just Get The Jump On You. Picture this. You're sitting, reading the local newspaper. It's not something you get much time to do, so... http://www.orble.com/how-to-spot-a-good-marketing-opportunity/#comments http://www.orble.com/how-to-spot-a-good-marketing-opportunity/ Sat, 04 Feb 2012 06:26:00 GMT http://www.orble.com/do-the-marketing-mafia-have-a-gun-to-your-head/ It's not quite Prostitution, Drugs, Gambling, Car Rebirthing, or Wacking, but it's a close second. What am I going on about? The sense of control and domination exerted by the... http://www.orble.com/do-the-marketing-mafia-have-a-gun-to-your-head/#comments http://www.orble.com/do-the-marketing-mafia-have-a-gun-to-your-head/ Thu, 26 Jan 2012 02:15:00 GMT http://www.orble.com/you-dont-have-to-be-great-at-sales-to-make-sales/ When all you're doing is helping the customer to buy, it's easy. Today I chose to be inside the garden's "outdoor leisure" department, surrounding myself with lawn mowers, garden hoses... http://www.orble.com/you-dont-have-to-be-great-at-sales-to-make-sales/#comments http://www.orble.com/you-dont-have-to-be-great-at-sales-to-make-sales/ Thu, 19 Jan 2012 11:10:00 GMT http://www.orble.com/how-rubbing-shoulders-could-taint-your-reputation/ Beware - PR Marketing Can Damage Your Business By Association. One of the many stages of Profit Development recommended by The Profit Frog is Public Relations Marketing. In loose terms... http://www.orble.com/how-rubbing-shoulders-could-taint-your-reputation/#comments http://www.orble.com/how-rubbing-shoulders-could-taint-your-reputation/ Mon, 16 Jan 2012 00:00:00 GMT http://www.orble.com/writing-is-on-the-wall-for-businesses-that-have-no-future-trend-prediction/ One of the greatest concerns facing some businesses now is Future Trend Prediction. Future Trends can affect any business. The trouble is that most small businesses cannot predict, or even... http://www.orble.com/writing-is-on-the-wall-for-businesses-that-have-no-future-trend-prediction/#comments http://www.orble.com/writing-is-on-the-wall-for-businesses-that-have-no-future-trend-prediction/ Wed, 04 Jan 2012 11:49:00 GMT http://www.orble.com/heres-a-classic-example-of-advertising-gone-mad/ Be Careful Who You Entrust With Delivering Your Branding Message A Word Of Warning - this advertisement may offend some viewers. http://tinyurl.com/6tr75mo Okay, I can hear some of you scoffing... http://www.orble.com/heres-a-classic-example-of-advertising-gone-mad/#comments http://www.orble.com/heres-a-classic-example-of-advertising-gone-mad/ Tue, 03 Jan 2012 09:22:00 GMT http://www.orble.com/being-a-thought-leader-is-so-2011/ Your Business Needs An Action Leader in 2012. Throughout the past 12 months, a number of businesses small and large alike have surprised many by closing, going into receivership or... http://www.orble.com/being-a-thought-leader-is-so-2011/#comments http://www.orble.com/being-a-thought-leader-is-so-2011/ Mon, 02 Jan 2012 13:06:00 GMT