Blog the Future for Future Rewards
September 8th 2009 17:51
Researching new ways to make money from my passion (writing of course), I came across an interesting blog post over at Blogging for a Living. In this post the writer Ady, claims an excellent way to make money blogging is to create a blog in advance to an event. A big event. One that will maintain your interest for the 18 months the article claims you should begin blogging in advance of this event.
The example given is an upcoming movie release. Knowing in advance that a new film is going to be created sometime in the future, you would create a blog devoted to that event, attempt to get a domain name with the movie title in it, (www.newmovie.com), and then set yourself up with google alerts to capture incoming news about the release as it hits the internet. As new information becomes available you add it to your blog, beefing up your site with posts far in advance of the actual event.
The purpose of this is to establish yourself as an authority in search engines. As the event date draws near you already have a hefty portfolio of posts, and are more likely to be picked up by the web crawlers. Along with the likelihood of placing higher in the Google search pages, your blog should see the momentum of its popularity and readership grow which means a better paycheck for the blogger.
Free Blog Host or Paid Domain?
In medicine the term is phrased ""cost versus benefit". Can you afford to pay hosting for a site that may not make you any money until some time in the futures, perhaps even a year into the future? If your blog does become one of the number one authorities of the event as you hope it will, counting thousands of hits a day, can you afford not to?
I'm not a big risk taker myself, so any experimentation I try with this idea will be on a free blog domain. If it turns out I needed better hosting, it's a lesson learned for the next round. If the blog is unsuccessful, I'm not left feeling guilty over lost finances. Ady states in the article that you absolutely must use a paid server and of course there is an affiliate link to the writer's own host, but this is a choice better left to your own feelings of confidence and comfort.
Content Still Counts
It might be a temptation to throw up a quick post each time a news release becomes available about your chosen event. You could just try to take advantage of the great domain name and quantity of keyword rich post titles. Readers can sense a quick money grab quickly,though, and you might find yourself back at the bottom of the heap as potential readers back swiftly out of your page and onto richer grounds. Without high caliber writing the hoped for clicks to your paying links may not manifest.
Another Scheme or Good Idea?
Maybe this is just a another way for people to try and make money online easily. How well it will work depends on the popularity of the future event you choose and how many interested others want to be kept up to date. I could see it working well with the article writer's movie release idea, future book releases and perhaps very major sporting and entertainment events. If you know before the general public that Madonna for instance was going to be starting a new world tour a year or so from now, you could begin a blog with her name and World Tour 2012 which would probably gain reader interest from the first post. For a blogger with an established niche this idea could be a very valuable tool to keep abreast of the competition and move themselves forward in the battle for search engine attention.
The rest of the article delves into Wordpress setup and themes as well as Web 2.0 usage. The link is below if you are interested in reading the full post.
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