Facebook and Skype plans VOIP deal.
October 4th 2010 14:32
Facebook VOIP deal, the subject of endless business model, debate and speculation. It’s one of the most blogged stories in the web, the rumored Facebook-Skype VOIP deal what this mean and its impact on Google and Apple. For some tech pundits the VOIP service not the Facebook ‘branded phone” is the next killer app for Facebook. With this Facebook will have the chance to put Google back to its heels, the Google VOIP service vs. Facebook-Skype VOIP would be a great match, size against mainstream buzz.
These past few days we have read, heard news and blogs about the Facebook Skype VOIP talks. The two companies are having negotiations; they are planning a VOIP service similar to what Google is offering on Gmail. The deal will integrate Skype calling platform with Facebook, and let users of the world’s largest social network leverage the VOIP giant’s PC to PC calling capabilities, it also has the potential to make a sleeper hit if the deal goes through. Forget about the Facebook “branded phone” it will never works, it’s always fraught with risks. What should Facebook do? Perhaps what might be the more useful thing for Facebook and its 500 million plus users are the addition VOIP capabilities to the Facebook.com website and its mobile applications. It could be the shot in the arm the entire tech sector are waiting for. Imagine VOIP service at Facebook that was great. It’s simple, just as like Facebook chat which enables users to chat live with friends. This is what the users really wants- a calling and video capabilities similar to Google Chat, GoogleTalk, Call phones from Gmail and Skype’s multi layered PC to PC and Pc to mobile calling services. Facebook also could make its own version of phone management applications, a sort of functionality that Facebook users would embrace, and Facebook once again would add another weapon to its arsenal-Facebook VOIP service and it has the potential to be a revenue generator for Facebook. The VOIP service is not just about revenue, it could also help Facebook fight Google and grow more. Facebook has grown to more than 500 million users; most of these users have spent their time socializing in Facebook than using Google services. The Facebook-Skype VOIP service could pose a threat to Google’s core business. VOIP service could play a key role in the upcoming social networking battle between Facebook and Google. VOIP service is important for Facebook, it could play a key role to Facebook’s overall strategy, and the company wants to increase the stickiness quotient, particularly as it works to build out its social advertising capabilities. The most favorable thing to do is to empower Facebook with more communications capabilities, communications are critical in today’s social networking business.
Facebook had chat capabilities for 2 years, allowing users to see which of their friends are online and send them instant messages. But Facebook it’s lacked something- voice communications and face to face video chat. If the social network could offer a VOIP service it would be great. The Facebook-Skype VOIP integration would answer communications and collaboration capabilities offered by Google. The search giant has already offers users voice, video chat and phone management software, which has recently been integrated with Gmail. Google has reportedly been planning a major social network assault against Facebook. Part of Google’ plan is to launch its own social network-GoogleMe; it could possibly integrate its VOIP service in its upcoming social network. Some believe that kind of service can be integrated together by using Google’s inherent social graph, which is routed in Google accounts and include Gmail. Google which has not confirmed the so-called GoogleMe social network is allegedly building, want to put some content and innovation in front of users that will keep them engaged and stayed together, a VOIP service could be Google’s weapon of destruction.But Facebook could counter this kind of threat by launching its own VOIP service.
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Netcrawl
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