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article writing - Article-Writer.org is an article directory with helpful tips articles and links

article writing - February 2007

Advertising has been the chief hindrance of an web sites success. You need a source for necessary traffic to your site so you can present your product or service to consumers and make sales.

The main idea is presenting your sales pitch to a targeted audience as to be able to capture sales.

Whatever your chosen subject is, using article writing as a marketing technique can play a major role in deciding the fate of your product or service awareness.

The advantage of article writing is cost and exposure. Within a very short time and you could write an article on your chosen subject. Then you submit this article to an article directory and if your expertise is apparent your article will be used as content on someone else’s web page. They get optimized subject relevance and you get a one way link to your web site. This assists both of you in search engine optimization.


If you get enough sites linking to you through your content, your site is seen as authorative by the search algorithms. If your article is submitted to enough article directories the one way links to your site will cause your site to be seen an authority by the search algorithms. You’re a winner both ways.

Making sure the article directory doesn’t deactivate your link is of prime importance in your article marketing. If your link is deactivated the article directory site becomes the authority until your article is placed on someone else’s site. This is great for the directories content but doesn’t do much for your site’s traffic.

If you are going to submit your article to multiple directories it’s better to produce a different variation for each submission. This is due to the fact most larger search engines discount sites for duplicate content. Removing all of the advantages you gained by article submission in the first place.


A different article for each submission eliminates this headache. Scripts are available for this type of spin or you can do it the old fashion way. I personally like using the software. I find that too much time spend is spent idea generation to produce articles anyway, let alone to try to produce multiple articles.

If you are going to spin your article manually it’s recommended to change at least a third, synonyms and alternate scentences will do the job. The main idea stays the same the format and words change slightly. Alternate titles and descriptions should also be generated.

Given the marketing advantages produced thru article submission one would think every site owner isn’t producing articles. You would probably be surprised to know that the majority of internet site owners are unaware of the advantages gained by this type of marketing.
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